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    • About the course
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    |Unit 4: Disinformation and manipulation
    |
    • Unit 1: Media landscape
    • Unit 2: Types of media
    • Unit 3: Social media
    • Unit 5: Wrapping up
    |Part A: What Is Disinformation?
    |
      |Types of Information Disorder
      |
      • Types of Information Disorder
      • Information Disorder
      • Which Is Which?
      |
      Units
      |
      Unit 4: Disinformation and manipulation
      • Unit 1: Media landscape
      • Unit 2: Types of media
      • Unit 3: Social media
      • Unit 5: Wrapping up
      |
      Part A: What Is Disinformation?
      • Part B: Manipulation
      • Part C: Stereotypes and Hate Speech
      |
      Types of Information Disorder
      • Types of Information Disorder
      • Information Disorder
      • Which Is Which?
      |
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      Middle cup
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      Up to 15 minutes
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      15 minutes or more

      Unit 4

      Disinformation and manipulation

      Part A: What Is Disinformation?

      Some information in the media might be created with the intention to harm, mislead, or just have fun. Learn to distinguish between different types of manipulative content in your information environment.

      Types of Information Disorder

      Information Disorder


      The information space is polluted. Huge quantities of poor-quality content invade our personal information ecosystem, cloud our ability to see and constructively communicate with one another, destabilize and polarize societies, and harm the global community.  

      All journalistic content is supposed to be fact-checked to verify the truthfulness of the information presented. One of the key principles in journalism, according to the Society for Professional Journalists’ Code of Ethics, is to verify information using several sources. However, not even journalists always stick to this rule. Sometimes the pressure on journalists to publish quickly or perhaps a lack of training or understanding can lead authors to cut corners. At times, the purpose of unverified, exaggerated content may simply be to drive website traffic. But other content creators online, like bloggers, influencers, and your acquaintances, don’t even have any formal rules to adhere to, only their personal judgement on what’s ethical and what’s not.  

      Therefore, the ability to recognize and process false or inaccurate information is often up to us. We are a very important element in this system, as we can become spreaders of false content. Every time we passively accept and share information without verifying it, we add noise and confusion to an already complex media landscape. In this way, we have the same responsibility to verify the reliability of the information we share with our own networks as the content creators themselves.

      There are three types of manipulative content in the information environment.

      Misinformation is false information that is spread without the intent to mislead (like journalists’ mistakes, rumors, and gossip).  

      Disinformation is also false information, but it is deliberately created to harm or promote a person, social group, political organization, or country to earn money or just have fun.  

      Disinformation can often become misinformation; it all depends on who shares it and why. For example, if a politician strategically spreads false information in the form of articles, photos, or memes, it is disinformation. When a person seeing this disinformation believes it and shares it without realizing it is false, it is considered misinformation. It can become very confusing sometimes, therefore some experts have proposed using the term “amplified propaganda” instead if it can be proven that the initial spreader created it deliberately. 

      A lot of disinformation is based on half-truths, where lies are mixed with some truthful information or important context is withheld. This is done to give it more credibility. These disinformation reports often cite “witnesses” or “research” that may be entirely faked or misinterpreted. Disinformation is sometimes carefully crafted by specialists or political technologists to persuade public opinion in favor of a cause or simply to sow doubt or controversy.

      Malinformation is information that is generally true but is used to cause damage to a person, organization, or country. It can take the form of leaked personal information, intimate photos, or other compromising content. Its main purpose is to destroy the reputation of individuals or organizations. 

      Which Is Which?

      Which Is Which?

      Read about these real-world examples and determine what they are: misinformation, disinformation, or malinformation.

      1 / 3

      Shortly before election day in France in 2017, Emmanuel Macron’s emails were leaked on the anonymous document-sharing site Pastebin. It was hours before the pre-election news blackout, which in France prohibits media from quoting election candidates or their supporters until the polls close. Most journalists treated the correspondence with caution, but bots, political opponents, and the official Twitter page of WikiLeaks started spreading the information through social media.

      This is an example of:

      2 / 3

      Two political activists in Latvia were publicly posting calls to recruit people who could help them set up fake social media profiles. The activists posted their messages independently from one another, but both are known for their involvement in anti-government movements and spreading Covid-19-related conspiracy theories. In their posts, one of them described their activities as “information war” but the other called it a “troll farm.”

      This is an example of:

      3 / 3

      Several media outlets around the world, including in the Baltic states, reported early in the pandemic that the World Health Organization (WHO) does not recommend taking ibuprofen if you have fallen ill with Covid-19 due to health concerns. The news stories were written after a press conference where a spokesperson reportedly said that the WHO recommends taking another type of pain relief mediation instead: paracetamol. The organization later recalled this statement citing a lack of evidence. However, the wrong recommendation was already circulating on both traditional and social media.

      This is an example of:

      / 3

      Thank you for the answers!

      If you want to, you can try doing the quiz again or proceed with the course.

      Thank you for the answers!

      If you want to, you can try doing the quiz again or proceed with the course.

      Thank you for the answers!

      If you want to, you can try doing the quiz again or proceed with the course.

      Amplify/ˈæmplɪfaɪ/To increase something in strength, especially sound; to add details to a story, statement, etc.
      Erroneous/ɪˈrəʊniəs/not correct; based on wrong information
      Fabricate/ˈfæbrɪkeɪt/to invent false information in order to trick people
      Inhabitant/ɪnˈhæbɪtənt/a person or an animal that lives in a particular place
      Leak/liːk/to give secret information to the public, for example by telling a newspaper
      Malign/məˈlaɪn/causing harm
      Manipulation/məˌnɪpjuˈleɪʃn/behavior that controls or influences somebody/something, often in a dishonest way so that they do not realize it
      Polarize/ˈpəʊləraɪz/to separate or make people separate into two groups with completely opposite opinions
      Saturated/ˈsætʃəreɪtɪd/contains the greatest possible amount of the substance that has been dissolved in it
      Sow/səʊ/to introduce or spread feelings or ideas, especially ones that cause trouble
      Undergo/ˌʌndəˈɡəʊ/to experience something, especially a change or something unpleasant
      Unfamiliarity/ˌʌnfəˌmɪliˈærəti/the fact of having no knowledge or experience of something
      Witness/ˈwɪtnəs/a person who sees something happen and is able to describe it to other people
      oxfordlearnersdictionaries
      < Unit 4Part B >
      Developed by Supported by
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      Very Verified: An Online Course on Media Literacy was developed by Media Literacy in the Baltics, a program of the U.S. Department of State, administered by global development and education organization IREX, using Learn to Discern (L2D) approach to building citizen resilience against disinformation and manipulation.

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